PROJECT SO FAR....

Updates on where I stand....
By now I have design 5 posters which bring 5 different messages, e.g.'11 million car journeys are made in London everyday', 'London produce 53 tonnes carbon dioxide annually, 7.4 tonnes per person' or ' Most pollution in London comes from road traffic'.....HELP TURN YOUR LONDON GREEN ...
Poster section includes billboards, light-boxes, platform posters, tube carriage inserts and bus adverts.
Currently I am designing leaflets:
1. one general leaflet about London Green campaign which will be smaller and will include tube map, so people can pick it up at the station and carry it around.
2. two handouts about London pollution/solution of how decrease it.
3. London White Bus Tour leaflet informing about the event which includes map of the tour

As I was thinking of the presentation of campaign material to the client , I came up with an idea of folder, which will have three different sections:
1. intro to the campaign and mini showcase of the designs
2. leaflets and postcards sections
3. posters: billboards/bus adverts and mockups of LG adverts in the real environment.

As a part of London White Bus Tour I designed a special green Goody Bag which will be given away for free to all people on the day of the tour.
The bag includes:
T-shirt/ Cap/ Badges/ Key ring